Where Smart Shopping Meets Smarter Growth.
A better way for merchants to grow, for shoppers to be rewarded, and for communities to thrive together.
About ShopNJoy
Building a smarter ecosystem where merchants thrive, shoppers save, and communities benefit.
ShopNJoy was founded by startup entrepreneurs and seasoned operators with deep experience across retail, merchant technology, and financial services.
We blend startup agility with enterprise execution to rethink how loyalty, commerce, and community value can work in sync.
Our focus: building a smarter, more inclusive ecosystem — where merchants grow, shoppers are rewarded, and communities benefit in lasting ways.
Traditional loyalty programs often fall short. Merchants bear the cost, shoppers lose interest quickly, and the broader community is rarely part of the equation.
ShopNJoy is designed to change that — by turning everyday commerce into a more connected, meaningful exchange for all involved.
Our Vision
To empower small players, reward everyday people, and turn commerce into lasting social impact.
Our Mission
- Merchant Growth — expand reach and revenue without upfront risk.
- Shopper Rewards — enjoy great deals and seamless rewards.
- Community Impact — charities and micro‑SMEs benefit automatically.
Meet Our Team
Experienced founders driving ShopNJoy's mission
Andrew Lim
Founder & CEO
Choy Siew Kai
Co-Founder
Christina Lim
Chief Marketing Officer
Dr. Alan Megargel
Chief Technology Officer
Matthew Teo
Chief Operating Officer
Regina Lim
CEO, Merchants Team
Milton Low
CEO, Fund Management Subsidiary
Danesh Laino
Head of Sales and Merchant Acquisition
Wai Kin Koh
Head of Engineering
Jeffry
Software Engineer
Partner with Us
Step into a smarter ecosystem where visionary merchants move first—and reap the rewards. Ready to scale with strategy and impact? We're building with you in mind.
Ready to Get Started?
Tell us about your business and we'll reach out within 24 hours.